by Lisa Bourke | Sep 5, 2023 | Email Marketing
Post purchase emails are one of the most neglected forms of marketing despite being one of the most effective. Without a post purchase email, you’re missing out on a lot of repeat customers as well as neglecting the relationship side of your customer base. You might...
by Lisa Bourke | Sep 1, 2023 | Marketing Tips
What is marketing attribution? Marketing attribution is like our magnifying glass for results. It helps us figure out which tactics are really driving sales or conversions. The main goal is to find out which marketing strategies had the biggest impact on the decision...
by Lisa Bourke | Aug 28, 2023 | SEO
WordPress is widely recognised for having one of the best reputations for SEO in the world of websites. And when it comes to SEO plugins, Yoast SEO is the top choice for most. In this guide, we’ll address some of the most common questions beginners have when using...
by Lisa Bourke | Aug 25, 2023 | SEO
Backlinks are important for SEO and have a significant impact on your website. They can bring a lot of benefits, but they can also have negative effects. That’s right – backlinks can either support or harm your site. So, it’s essential to understand their value and...
by Lisa Bourke | Aug 21, 2023 | Google Insights, SEO
In our modern world, it often feels like everything is a copycat version of something else, especially when browsing through online content. The constant desire to rank high in Google’s search results leads us all to adopt similar SEO practices to gain an edge. But...