by Lisa Bourke | Nov 5, 2023 | Blogging, Marketing Tips
Blogs are one of the best ways to build authority and trust, and a great way to help with your conversion rates. Blogs are often misunderstood and underrated but, if used correctly, can be the reason why your business can find a steady stream of income. Blogs not only...
by Lisa Bourke | Oct 30, 2023 | Marketing Tips, Uncategorized
LinkedIn is one of the best platforms for networking and a great place to foster relationships and connections. But, as with all social networks, there are often tricks of the trade that many don’t know about. For LinkedIn, that’s InMail, a feature that is not...
by Lisa Bourke | Oct 13, 2023 | Marketing Tips
Most people get overwhelmed when trying to decide what content to schedule for their websites and social media. It’s why people either hire someone else to do it for them or simply panic and post nothing. Having a schedule makes life easier, and taking one day a month...
by Lisa Bourke | Oct 7, 2023 | Marketing Tips, SEO
We all know about keywords. We all use them. We sprinkle them in our copy and use them in our hashtags. But, for the most part, most people aren’t using them correctly, and many people are using vanity keywords and hoping for success. Let me take you through the term...
by Lisa Bourke | Oct 1, 2023 | Websites
Owning a website holds significant importance. It serves as an impressive portfolio for potential clients and customers, while also offering a valuable avenue to boost your online presence through effective SEO strategies. Yet many people fail to have a website...