by Lisa Bourke | Nov 7, 2024 | Marketing Tips
You’re posting consistently on social media, putting real thought into making each post informative, engaging, or entertaining. You’ve worked hard to create a cohesive, eye-catching feed that feels like a true reflection of your brand. Week after week, you’re...
by Lisa Bourke | Sep 15, 2024 | Marketing Tips, SEO
So, you’ve spent a lot of time making sure your website looks great but now you’re wondering why nobody can find it? A great-looking website is important, but if you haven’t optimised your website correctly, you’re just going to get lost in the sea of other...
by Lisa Bourke | Sep 10, 2024 | Marketing Tips
Do you have a marketing plan for your business? You should! It’s easy to get lost in the day-to-day running of your business and before you know it the month is over, and you didn’t execute any of the plans that were in your head. A marketing plan isn’t as...
by Lisa Bourke | Jul 20, 2024 | Marketing Tips
Are you confused about when to use long-form and short-form content? When it comes to connecting with your audience, there’s a place for both. Each format has its strengths and knowing when to use them can make a significant difference in how effectively you engage...
by Lisa Bourke | Jan 1, 2024 | Marketing Tips, Social Media
You’re not on LinkedIn? You should be! LinkedIn sometimes has a bad reputation for being boring, but it does not deserve this title. In fact, if used correctly, LinkedIn is probably the most exciting social platform your business can have. It allows for personality...
by Lisa Bourke | Nov 5, 2023 | Blogging, Marketing Tips
Blogs are one of the best ways to build authority and trust, and a great way to help with your conversion rates. Blogs are often misunderstood and underrated but, if used correctly, can be the reason why your business can find a steady stream of income. Blogs not only...