by Lisa Bourke | Apr 15, 2021 | Social Media
While known as the professional’s social network, not all the features of this platform are often properly utilised – and that includes LinkedIn carousel posts. LinkedIn has over 660 million users worldwide – making it the #1 go-to for B2B...
by Lisa Bourke | Mar 20, 2021 | Social Media
Are you a brand or business that’s considering going live on social media? With a little preparation, the good news is that it’s not as daunting as it may seem. While we know that video is one of the hottest marketing methods on the planet right now, did...
by Lisa Bourke | Feb 1, 2021 | Social Media
More often than not, finding success from your digital marketing efforts requires navigating social media analytics – so where do you start? If you are able to become a data savvy marketer, then learning how to analyse, evaluate and ultimately weaponise your...
by Lisa Bourke | Jan 1, 2021 | Social Media
Just when you thought you had Facebook and Instagram covered, along came TikTok – so what do you need to know when navigating this new platform for business? What initially started as a space to share short form and somewhat silly videos, has rapidly morphed...
by Lisa Bourke | Dec 30, 2020 | Social Media
When actioned correctly, did you know that the use of hashtags on social media can be a quick, easy and free way to connect with potential customers? While Boomers had the Yellow Pages, if Millennials want to find anything or anyone – they head straight to the...
by Lisa Bourke | Dec 15, 2020 | Social Media
Filters, hashtags, posts, stories – as if navigating Instagram wasn’t hard enough. As video takes centre stage, what should you know about IGTV for business? Although launched in 2018, many users still shy away from this feature out of fear of the unknown. With...
