Do you remember the old days of Flash animations, when people thought they needed garish animations to get noticed? Getting attention is good, but it needs to be the right kind. The key to a good website is not through bold statements and moving elements. In fact, it’s much simpler. The best website relies on its navigation. A good-looking website is important, but it also needs to work well and be easy for your users to navigate. Accessibility is important, even for your blog.
4 reasons why your blog needs to be in your top menu
Google will love you for it. To earn proper indexing, make it effortless for Google to access all your pages. All links that are positioned at the top of your site will gain higher significance in Google’s index, thereby enhancing your site’s visibility. The reason we have a website in the first place is so that we can share our content with other people, so if you want Google to show your site to more people, focus on good navigation. Your menu helps with your SEO, so getting it right is important.
It makes your site user-friendly. We live in a fast-paced world, and when we want information, we want it quickly. If someone comes onto your site and can’t find what they’re looking for in a matter of seconds, they’ll quickly move on to someone else – and that site might just be your competitor. Keep things simple and organised.
It encourages prolonged engagement. What Google wants to see is a site that not only attracts visitors but also gives them a reason to stay. This is where your blog steps in as an asset. By offering content that educates, inspires, or entertains, you create a magnet for reader loyalty. However, the essence lies in swift access – a blog link in the top menu ensures that readers don’t face hurdles in accessing the content they want, ultimately transforming one-time visitors into returning fans.
Your blog can foster relationships. Your blog isn’t just a source of content. It’s also a place to establish connections. By including your blog in top-menu placement, you’re sending a message that you’re committed to sharing your insights. This, in turn, fosters relationships and nurtures trust, as readers sense your dedication to adding value beyond the superficial. A blog serves as a hub for interaction – readers can voice their thoughts through comments, and the viral nature of online sharing can amplify your message.
When you put your blog in your top menu, you’re giving it a place of honour. You’re telling people that it’s important, and not something to be overlooked. There is a great deal of power in blogs, so give it the placement it deserves and encourage people to read it.