Sourcing a reputable agency that offers efficient and affordable content marketing services can be tough, but working with Content Hive offers a solution.
In the realms of commerce, “outsourcing” was previously considered to be a dirty word. The concept was immediately associated with offshore call centres, or third parties who simply didn’t know - or care - about the business that they were representing or working with.
However, things have changed. Brands of all shapes and sizes have had to get creative when it comes down to servicing the needs of their business. Fundamentally, the primary reason for companies to outsource is to save up on overhead costs. It’s not uncommon to see brands outsource parts of their business responsibilities into sectors, such as accounting, human resources, IT, and marketing.
In Australia, the concept of outsourcing generally focuses on gathering the support and expertise of skilled and talented professionals, and has proven to be especially beneficial for small to medium enterprises looking to build a team that is the right fit. In the era of Covid-19 this is particularly relevant, with any attempting to shift their operation online.
Trying to do business online requires clear, consistent and on brand content like blogs, videos and graphics - and it’s not an easy task if you don’t know what you’re doing. However, the negative stereotypes of outsourcing to a third party do still linger. Business owners understandably get nervous about being less “hands on”, and placing their reputation in the hands of a stranger.
The good news is that if you’re considering outsourcing parts of your brand’s marketing strategy, there are a few fail safe methods to take note of when partnering with a content marketing agency for a seamless transition.
How Content Marketing Services Work
When signing up a third party to take on a chunk of your business, it’s understandable that some operators feel slightly anxious about what to expect. In terms of your marketing division, think of the relationship with your selected content marketing agency as a partnership - one in which success is dependent on all parties involved.
Producing quality, consistent and on brand content takes time, effort, experience and resources - and you’re not alone if you can’t quite commit to that. Avoiding this core component of your brand’s advertising strategy may actually be doing your brand a disservice, but thankfully - investing in a solid content marketing strategy has never been easier.
Here at Content Hive, producing top quality digital content is exactly what we do best. As an agency specialising in offering content marketing services to the Greater Brisbane region, we pride ourselves on working with small to medium size brands operations that are amongst the very best in their field. Some of our current clients include Madd Loans, Muro Accounting and 13 Doctor.
If you’re in the process of sorting through your options when it comes to selecting an operator who provides content marketing services, why would you want to partner with us at Content Hive?
- Our team is 100% based in Australia, meaning quality content without the insane price tag attached
- We work 100% remotely, meaning we can focus on the small stuff and are ultimately happier doing our jobs
- Our plans are based off a “mix and match” model - meaning we can customise
- Our digital services are available for under $200 a week
- You get unlimited revisions - if you’re not 100% happy the first time, we “tweak” at no extra charge
- All plans offer an ongoing content strategy for your brand with a unique content calendar created just for you
- Content Hive offers a 30 day satisfaction guarantee
We also have itemised a list of digital content services, and allocated credits next to each of these. This means that each month, you can use your credits with us to produce digital content such as blog articles, social media posts, videos and even animated Instagram stories. By using this model, we believe that it enables us to produce high quality content with faster delivery times. It also means that because you have a monthly credit, you are going to want to make sure you use these up - and so do we - meaning that your digital content is always consistent.If you aren’t quite sure where to start on your digital marketing journey and would like to speak to a professional, why not book in a free discovery call with us at Content Hive today to discuss how we can get your brand buzzing online.